Virtual assistant & operations support
A warm hug
for your business.
Seen. by Izzy Smith, virtual assistant
Practical, personal support for the day-to-day, and real operational depth for when your business needs more.

Two ways I can help,
built around your business

Every business is different, and so is every client. Whether you need the day-to-day handled, or something that goes deeper, here's where to start.

Operations support

Your right hand for the operational side

Nearly 15 years working inside scaling businesses and startups means I can go further than a typical VA — without the cost of a new hire.

  • —Process & requirements — mapping how things work and making change usable
  • —HR & people operations — day-to-day admin and documentation for growing teams
  • —Change, growth & new systems — support through the moments that stretch a business

For growing teams and founders who've outgrown doing everything informally.

See how Operations support works →
Admin & VA support

The day-to-day, handled

Emails, diary, follow-ups, and the things that pile up while you're doing the work only you can do.

  • —Inbox & diary management — nothing slips, nothing piles up
  • —Customer support & bookings — enquiries, follow-ups, research
  • —Marketing & social media — scheduling and consistency, without you having to drive it daily

For solo founders, service-based businesses, and anyone drowning in the day-to-day.

See how Admin & VA support works →

Managing your business alongside a chronic illness?

I have a dedicated service built entirely around that experience. Flexible, judgement-free, and run by someone who understands exactly what it takes.

Find out more

I'll work within your setup

I pick up new systems and software quickly. Nearly 15 years working in tech means adapting to new tools is second nature. Whatever your setup, I'll get myself up to speed.

If you use tools that aren't on this list, that's not a problem.

Communication and collaboration
Google Workspace Microsoft 365 Slack Zoom Microsoft Teams Discord Telegram
Project management and planning
Trello Basecamp Shortcut GitLab Miro
Design and content
Canva Figma V0 Photoroom CapCut Squarespace Netlify
Social media and marketing
Meta Business Suite Buffer Mailchimp
Finance and admin
FreeAgent Expensify PayPal
AI tools
Claude Gemini ChatGPT

Flexible working,
without compromising on delivery

Seen operates asynchronously rather than around fixed hours or scheduled calls. This doesn't reduce reliability, it removes unnecessary structure. You'll always have clear visibility on progress and outstanding work.

Proactive updates

You won't need to request status updates. Progress is communicated as a matter of course.

One point of contact

You work directly with me, always. No hand-offs, no explaining your business to someone new.

Minimal meeting overhead

Most work is completed without scheduled calls. Brief check-ins are used only where genuinely useful.

One requirement

Clear communication of priorities and deadlines. Everything else is managed on your behalf.

Start a conversation

Whatever you need,
there's a way to make it work.

Just need a hand?
£40
per hour

Got a one-off project, a backlog that needs clearing, or something you just need taking off your plate? No commitment needed. Get in touch and we'll figure out what makes sense.

Regular support
A monthly retainer gives you a set number of hours at a fixed fee. No surprises, just dedicated support.
Small
10 hours/month
£350
Medium
20 hours/month
£700
Large
30 hours/month
£1,000
New to Seen?
Try a taster — 5 hours for £175

A one-time introduction to get a feel for working together before committing to anything ongoing. Available to new clients once.

£175

Not sure which is right for you? That's what the first conversation is for. No commitment, no pressure.

Let's talk

Getting started
is straightforward

01

A conversation, no commitment

We have an informal chat about you, your business, what's taking up your energy, and whether Seen might help. No sales pitch. Just a straightforward conversation.

02

We figure out what you need

Everyone is different. We'll work out together what kind of support would make the biggest difference, and which package makes sense for where you are right now.

03

We get started, on your terms

Simple agreement, easy onboarding, and a working rhythm that suits you. Flexible from day one.

Let's talk

The person behind Seen

Hello, I'm Izzy. I've spent my career wearing a lot of hats: hotel manager, office manager and business analyst, working across hospitality, fintech and crypto. I've been part of scaling businesses and startups for nearly 15 years, including a company that grew from 40 to over 300 people. That inside knowledge is what sets me apart from a traditional VA. Yes, I can handle the day-to-day. But I can also be your right hand for operational support, if you're a growing business that isn't ready for a new hire yet, without the cost of one.

I take on a small number of clients intentionally, so I can give each one my full attention.

Izzy Smith, founder of Seen

Get in touch

Let's connect, in whatever
way works for you

Ready when you are.

Book a 15-minute call

Pick a time that suits you. No prep needed, just a chat.

Just email me the details

Drop your email and I'll send you everything you need to know. Read it whenever you're ready.

On response times: I reply within 48 business hours, Monday to Friday. Take as long as you need to get back to me.

Or email directly: hello@weareseen.uk